Tag Archives: selling a house

Real estate marketing 101: Two products and one demographic

What epitomizes marketing better than two luxury product brands, one selling cars and the other real estate with an identical target demographic, joining forces? The irony here is that I have actually tried to bring one of these companies on as a client of my firm but, because they have a close relationship with a […]

A Pre-Listing Appraisal: Do you really need one? (Guest Author)

title insurance New York

Yesterday Hallmark Abstract wrote an article providing what we felt were the top two issues that a selling home owner should consider prior to listing their house! The first was to choose the right real estate agent and the second was establishing the right asking price for their home (Top 10 ways to sell your […]