Tag Archives: real estate attorney

Are So-Called ‘Commodity Products’ Really All Created Equal?

comparing commodity products

For those of us whose business involves providing products or services that some may consider to be the same regardless of who it’s purchased from, is this actually the case? For example are all transactional real estate attorney’s the same because, after all, at the end of the day a deal will typically close? How about […]

Reverse Mortgage Legislation, Chinese Investors, Real Estate Law and more!

The six articles below run the gamut from the real estate transaction process to the best ways to lead and motivate! In between is an article that looks at the continuing appetite of investors from China for U.S. real estate assets, ways to look at your businesses marketing efforts and how the new hot Hamptons […]

Pokemon Go, Marketing And Real Estate (Video)

With large numbers of people now all-consumed players of the game Pokemon Go, is there a niche within the marketing plans of real estate related companies where an attempt can be made to try and capitalize from the craze? Perhaps but, first and foremost, if you’re anything like me you might be asking yourself what exactly Pokemon Go is? This video provides […]

New York Title Insurance: Always Compare Apples To Apples!

apples photo

For someone in New York buying a home, commercial property or who may be refinancing a mortgage, all title insurance is NOT created equal! As a quick primer title insurance is backward looking, purchased for the purpose of protecting owners of real property and the lender that may have provided financing. Title insurance ensures the fact that when a buyer/mortgage refinancer closes, […]

How Do YOU Differentiate Your Company From The Competition? Five Great Tips!

Long Island title insurance

Differentiation, standing out from the crowd, setting yourself apart, USP or unique selling proposition! These terms identify the goal for any company large or small which is to show the buying public why its product is superior to what seems to be a similar product being offered by the competition. In some instances this differentiation is […]

First-Time Homebuyer Seminar On May 21st In Rockville Centre, Long Island!

Long Island first-time homebuyers

If You’re Thinking About Buying Your First Home… Would you, or maybe someone you know, like to attend a short seminar where in one location you can meet all of the professionals who are involved in the process of buying a home, learn from them about some of the potential pitfalls along with the ways […]

Should A Title Insurance Provider Bother With Branding?

New York title insurance

In title insurance, a business where client acquisition is typically based on relationships and referrals and not on impulse buying or online shopping, is any expense incurred trying to ‘brand’ a firm actually worth it? At Hallmark Abstract Service we think that it is! This is because it’s our desire to try and differentiate and highlight the […]

Nassau County Technology Blues – The Public Versus The Private Sector!

Nassau County, New York’s computer system upgrade and transition snags pose significant issues for real estate professionals! Public Versus Private Sector Before discussing the Nassau County-specific technology integration issue, imagine for a second that your private sector business began an upgrade and/or transition within its technology infrastructure and, for one reason or another, the project went horribly wrong […]

Whiteboard Animation That Asks And Answers The Question: ‘Who Is Hallmark Abstract Service?’

If you conduct business within in a ‘commodity industry’ where it can sometimes be difficult to differentiate yourself from the competition… It then becomes imperative to tell your story in such a way that will grab peoples attention through an outside-of-the-box presentation of what your business is all about. We believe that, with the whiteboard animation below, […]

Voting For Best Title Agency, NY Law Journal Reader Rankings!

For those who may not be aware, Hallmark Abstract Service has been nominated Best Title Agency in the 2015 New York Law Journal Reader Rankings! Casting your vote for Hallmark Abstract Service will take less than five minutes and your vote would be greatly appreciated! Eligible Voters: Anyone involved in any aspect of the practice […]